Description of the job
Our mission
We are building the world’s leading next generation nutrition company. Combining the most advanced personalised nutrition platform, DNA reports and blood testing, to provide tailor-made vitamins and health advice. We want to create a world where an extraordinary life is ordinary, with products and advice that not just make you feel your best, but also help deliver your best.
We’re a fast-paced and dynamic team based in Central London, where we deliver everything from end to end design, marketing and development, right through to supply chain and logistics management.
Since launching we’ve already:
- Achieved over £10m in revenue with consistent YoY growth
- Helped over 1,000,000 people learn more about their health with our industry-leading online nutritional health consultation
- Launched in retail with our products in over 2,000 stores including Boots, Sainsbury's, Holland & Barrett, Waitrose and Ocado.
- Created a service that customers love - we've got ourselves a 4.5* (and climbing!) rating on TrustPilot!
About the role
Vitl has a fantastic opportunity for a visionary leader to join our brilliant team. Working in close collaboration with our Founder, you will be responsible for helping take us from a leading challenger brand of today, to a mainstream consumer brand of tomorrow.
You will have P&L responsibility across the business and a focus on 3 areas we believe we must excel in to succeed:
- Product
- Growth
- Brand Elevation
As Managing Director, you will own and manage the business strategy, including defining the company's objectives and the route by which achieve these. You will have ultimate responsibility for commercial strategy, brand development, finance, operations and product. Most importantly, you will coach and develop the core Vitl team and will be a central force in inspiring and developing our culture.
You will work with our Founder to both budget for and drive growth and financial performance, while developing & setting short and long term goals for the company. You will also take the lead on product strategy for both our digital and physical product roadmap, overseeing all aspects from ideation to execution.
This is an exciting opportunity for the right candidate to play a pivotal role in building out a category disruptor, sharing in both the growth journey and financial upside.
Requirements
Must have skillset:
- Experience managing high-performing teams at a post-seed start-up, top tier management consultancy or omni-channel consumer brand
- Able to help construct and deliver a strategic growth plan, including NPD and new market expansion
- Excellent analytical, budgeting and organisational skills
- Experience bringing new digital and/or physical products to market
- Enjoy developing and progressing talent at all levels
Preferred:
- A specific interest in the health and wellness category
- Experience in omni-channel marketing and brand, with a strong eye for design
- Prior FMCG exposure or experience
- A track record of successful, customer-centric, NPD delivery
- Familiarity or high level of interest in both personalisation and AI
Benefits
✨ You'll enjoy:
- Access and support from a world class advisory board and investor group
- Competitive salary, plus potential for stock options at a young, high-growth start up
- Unparalleled scope for learning, as well as a clear opportunity to put your mark on our next phase of growth
- Amazing office space in Vauxhall with a gym, rooftop terrace and views over the river
- Flexible working between office and home working
- 25 days' holiday, plus bank holidays
- 2 days social impact leave for public service, voluntary or charitable activities
- ⚕️ Private healthcare through Vitality and mental health support from Spill
- Summer & Winter parties and regular socials, as well as weekly team breakfasts and lunches at the office
- A Vitl vitamin subscription of your choice - of course!